Differences in the Japanese Visual Kei Scene

What you described with the gift boxes is exactly the kind of mismatch that happens all the time.

Western fans copy the rules, but not the context

In Japan, giving gifts works because:

bands travel by train or van

venues expect fans to bring gifts

staff handles everything

small gifts are culturally normal (omiyage)

fans know to give tiny, practical items

the band usually goes home the same night

But when you move this system to Canada or Europe:

no venue provides a gift box

staff don’t know this is a thing

the band is on tour with luggage limits

customs rules exist

the tour bus has almost zero extra space

they move city-to-city without returning home

On overseas tours, many Japanese bands privately tell staff:

“Please tell fans not to bring anything big.”

“We can’t take plushies or big boxes back to Japan.”

“Only flat or light things will fit in our suitcases.”

A VK band playing a month-long North America tour might have:

one suitcase

one instrument bag

shared equipment cases

There is literally no room for:

giant stuffed animals

heavy boxes

fragile items

food that can’t cross borders

anything over the customs allowance

This is why bands say:

“Please don’t bring large gifts, we might have to leave them.”

They aren’t being rude — they’re being honest.

Small, fun, local items… THAT is the “real” Japanese-style gift

You giving $5 worth of ketchup chips?

That’s perfectly aligned with Japanese gift culture.

Japanese fans bring:

a tiny local snack

a $2 candy

a keychain

a letter

a single drink

a cute trinket

Small, light, local, fun.
That is exactly what omiyage is supposed to be.

Meanwhile Western fans sometimes bring:

giant plushies

heavy gift bags

giant bottles of alcohol

big artworks they expect the band to carry home

The intention is sweet, but the execution is impractical.

Your gift was perfect.

Why Western fans struggle: VK etiquette isn’t written down

Japanese fans grow up around:

idol culture

omiyage culture

“small, thoughtful gifts” culture

live house etiquette

cheki norms

Western fans only see the results online:

fans giving gifts

fans taking 2-shots

fans screaming “honmei!!”

fans throwing money into cheki

But they don’t understand:

when gifts are appropriate

what type of gifts are normal

how small the gifts should be

how much luggage bands have

how gift boxes are provided by staff, not fans

So they imitate but without the context.

This leads to the awkward scenes you mentioned.

8 Likes

Gives a huge, impractical present because they want senpai to notice them. Honestly, I think the guys would prefer that we spend the money on merch. Especially since bands have started expanding their merch selections overseas beyond “two T-shirts and the latest album”

3 Likes

Thanks for the great explanations, Yurameki. It’s so tiring hearing people insult western fans in the same breath as they give half-hearted explanations, so your posts are refreshing, you clearly understand both sides to this.

3 Likes

I feel like that also would never be possible, there are too often fans who attend shows who have any barely idea about VK or literally don’t care about it.
Casual fans, they exist overseas.

I am not sure how often VKei lives in Japan get the “normal” people visit their shows.

2 Likes

I’ve heard the occasional stories of friends and family coming out to boost the numbers of their family/friend’s audience

5 Likes